Inventories and catalogues of tracks/
We conduct inventories to identify the ownership, status and functionality of tracks and paths to prioritise investment/
Tracks are road infrastructures that provide territorial structure in order to serve agricultural and livestock activities, access cultural, historical and leisure heritage and also provide a connection between major centres and scattered population communities.
This is the reason why the management of track networks at all administrative levels is a crucial element in ensuring the conservation and maintenance of leading infrastructure for daily mobility and a legacy of our past, present and future.

Municipal track inventories and catalogues

Cinesi has proven experience in creating track inventories and catalogues, as demonstrated by the fact that Barcelona Provincial Council has entrusted us to create those of Santa Margarida de Montbui, Sant Sadurní d’Osormort, Polinyà, Olvan, Rubió and Aguilar de Segarra, as well as that of Albiol in the province of Tarragona.
A track inventory is an administrative record that identifies and describes publicly owned public tracks. Its preparation is mandatory for municipalities and serves to manage and improve local mobility, protect the public domain, conserve and promote cultural heritage and encourage alternatives for local leisure and tourism development.
A track catalogue is a document that analyses the basic features of the series of municipal roadways that can be used by existing vehicles in the territory, collecting, sorting and processing the data obtained during fieldwork (longitudinal profile, functionality, state of conservation, width and type of surface, etc.)

County track plans and inventories

Cinesi has created track plans and inventories for several counties: Maresme, Anoia, Bages, Cerdanya, Vall d’Aran and Terres de l’Ebre.
County track inventories for motorised traffic are classified according to their functionality:
– Tracks connecting the urban centres of various municipalities or within the same municipality, between them or with road networks
– Tracks acting as an alternative route or shortcut to a road route
– Tracks leading to a public place of major interest in the county
– Tracks that have a supracounty significance
These include the drafting of a plan to define the actions that must be taken in order to comply with the law on motorised access:
- Actions on surface
- Drainage actions
- Actions on bed
- Structural actions
- Protective and signage actions

Intercounty track plans and inventories

In order to achieve more efficient management of a territory’s track network, the territorial unit under analysis must be extended to identify what relationships there are with other adjoining counties and municipalities. Cinesi relies on several tools to do this:
- Zonal plans: Their main purpose is to identify and prioritise the tracks that must form part of the local road network according to their use and functionality. At the same time, they identify the roads that are currently part of the local network and discontinue them if required.
- Inventories on foot: A comprehensive compilation of the features of tracks and/or trails by using previously designed forms and creating georeferenced photographic albums, including thematic mapping.
- Inventories by car: Restricted catalogues of tracks intended for motorised traffic and classified according to their functionality.

Diagnosis of sporting trails

Cinesi has analysed the sporting trails in the counties of Bages, Berguedà, Moianès, Garraf, Anoia and Osona. The aim of this is to adapt a rural track for sports to thereby convert it into an additional amenity for the population.
The benefits of sporting trails are many:
- They promote inclusive activity accessible to the natural environment
- They promote a supralocal track network that connects the territory
- They revitalise an existing network of tracks with landscape heritage value
- They promote healthy lifestyles by combining sports, leisure and the environment
Tools/

A geographic information system (GIS) is a sophisticated analytical tool we commonly use that is part of a number of new information technologies. It is a system that can store, analyse and display geographical information. It therefore has the peculiarity of integrating the variable of space, which makes it a very powerful tool to support any type of study or project in order to help in the decision-making process.
In the above charts you can see some of its applications in Cinesi’s projets.

Simulation models are very useful computer programs that help to plan and manage transport. Their applications include network analysis, passenger transport analysis, the creation of demand and transport planning models, the design of vehicle routes and logistics and also territorial management, among others.
Here at Cinesi we use two simulation models according to the field of study: TransCAD for macroscopic fields and AIMSUN for smaller fields.
TransCAD: This is a macroscopic simulation model that is primarily used to study mobility on supramunicipal roads. The program uses a geographic information system (GIS) to help store and analyse data for any type of transport.
AIMSUN: This is a microscopic simulation model used to study mobility in urban networks. It allows vehicle-to-vehicle tracking and visualisation of this in real time. The impact of future actions on road networks can be observed based on the simulation of various modes of transport and the visualisation of how various stakeholders circulate, thereby helping to identify potential conflict points.
AUTOTURN: Simulation model of turning vehicles and analysis of sweeping areas based on the current or future road geometry for light and heavy vehicles and buses.
Cinesi performs a variety of fieldwork tasks to obtain both mobility data and information on the state of networks. Here are just a few:
1. Capacity/
Automated. Automated capacity machines to record traffic intensity and vehicle speed. They help calculate hourly and daily changes by type of vehicle and circulation direction.

Directional. Helping to identify the route of pedestrians, bicycles, private vehicles, heavy vehicles, etc.

License plate reading. In order to obtain the route of motor vehicles by controlling access and intermediate checkpoints.

Parking. Analysis of occupancy (times that each space is occupied) and rotation (number of parked vehicles), identification of residence of vehicles parked and parking illegalities.

2. Inventories/
Analysis of the physical aspects of networks and photographic and/or video gathering that helps to define the condition of each section in a highly visual manner. Cinesi has the following specific material resources for conducting inventories:
4-wheel-drive vehicle. This vehicle incorporates a odometer and inclinometer to measure the length and tilt of the route, as well as a GPS receiver.
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ArcGIS Field Maps. A mobile application that streamlines the process of accurate data gathering to be processed in the office during fieldwork.


Cinesi also specialises in monitoring and analysing surveys to identify mobility habits. These are a vital source for supporting the diagnoses and action plans we propose and can be outsourced to market research companies, with Cinesi overseeing these, or directly undertaken by Cinesi with contracted staff for the occasion. We handle the following tasks:
- Designing the survey by taking into account the objectives to be extracted
- Selecting the sample either randomly or from a particular group
- Conducting the survey, if required
- Data entry, if required
- Exploiting the obtained databases

The mysterious shopper technique helps to obtain detailed information on the conditions of providing a transport service. It is a vital tool for measuring, analysing and improving aspects related to customer service.
Acting anonymously as regular customers, specialised evaluators assess key aspects related to the perception of service users, such as information on board and at stops, quality of driving, stare of cleanliness and maintenance inside and outside the vehicles and also at stops, etc.
The resulting report presented by Cinesi includes all the information gathered, including quantitative and qualitative assessments and corresponding recommendations for improvement.

The pollutants emitted into the air by transport have a negative impact on the environment, so it is extremely important to identify and quantify their magnitude in order to implement measures.
Cinesi calculates emissions and environmental indicators based on (urban and interurban) transport networks and the environmental targets in question, thereby helping to compare modal quotas and existing emissions with those forecast in future scenarios.
One of the tools we use is AMBIMOB 2.0, from the Ministry of the Environment and Sustainability, which helps to environmentally assess the measures of sustainable urban mobility plans (SUMPs), thereby helping to observe the contribution of the measures with the planned reductions in mobility master plans, as well as the variation in emissions according to each pollutant.

—
—
ADVANCE Audit is a certification tool for improving sustainable urban mobility plans, analysing the strengths and weaknesses of a city’s current mobility planning and providing directions on how to improve this in terms of sustainability.
—
—
There are a great many benefits for cities participating in the process of ADVANCE certification:
—
- Receiving an ADVANCE Action Plan containing action recommendations
- Benchmarking with other municipalities at a European level
- Improving the image of a city by showing that it is innovative and sustainable
- European recognised ADVANCE certification
—
—
BYPAD, an acronym for Bicycle Policy Audit, is a tool developed by an international consortium of bicycle experts as part of an EU-funded project. BYPAD provides an overview of the measures and structures applied in local cycling policy.
—
Cinesi uses it to be able to assess the quality of cycling policies of cities by analysing their strengths and weaknesses and making specific recommendations on how to improve their cycling policy in the future.

Geomarketing can be defined as the technique of analysing how geographical variables affect a business or activity. Geolocation and geospatial analysis help us to obtain an overview of the customers or users of a particular amenity, business, means of transport, etc.
It is a vital tool for answering such important questions as: Where are my customers and how do they behave? Where is the competition? Where can I open a new business? Or how accessible is my location and what geographical coverage do I have?
Cinesi is well versed in the tools of geomarketing and knows how useful it is for companies to obtain an accurate picture of the behaviour and mobility of their customers.
—

Analysis of major variables:
The analysis of major variables (demand, competition, area of influence or accessibility, among others) helps to obtain precise knowledge of the current situation and be able to make the right decisions regarding the optimal location to open an establishment, to identify the potential customer engagement area or the location of competitors.
—
Analysis of specific needs:
Based on studying the major variables of a business, geomarketing is also very useful for analysing specific, very concrete needs, such as:
- Distribution routes and points of sale
- Areas of influence of transport networks
- Reorganisation of points of sale or branches
- Studying cannibalisation areas
- Identifying areas not covered by a market network
- Mailshots and mailing
—
Tools/

A geographic information system (GIS) is a sophisticated analytical tool we commonly use that is part of a number of new information technologies. It is a system that can store, analyse and display geographical information. It therefore has the peculiarity of integrating the variable of space, which makes it a very powerful tool to support any type of study or project in order to help in the decision-making process.
In the above charts you can see some of its applications in Cinesi’s projets.

Simulation models are very useful computer programs that help to plan and manage transport. Their applications include network analysis, passenger transport analysis, the creation of demand and transport planning models, the design of vehicle routes and logistics and also territorial management, among others.
Here at Cinesi we use two simulation models according to the field of study: TransCAD for macroscopic fields and AIMSUN for smaller fields.
TransCAD: This is a macroscopic simulation model that is primarily used to study mobility on supramunicipal roads. The program uses a geographic information system (GIS) to help store and analyse data for any type of transport.
AIMSUN: This is a microscopic simulation model used to study mobility in urban networks. It allows vehicle-to-vehicle tracking and visualisation of this in real time. The impact of future actions on road networks can be observed based on the simulation of various modes of transport and the visualisation of how various stakeholders circulate, thereby helping to identify potential conflict points.
Cinesi performs a variety of fieldwork tasks to obtain both mobility data and information on the state of networks. Here are just a few:
1. Capacity/
Automated. Automated capacity machines to record traffic intensity and vehicle speed. They help calculate hourly and daily changes by type of vehicle and circulation direction.

Directional. Helping to identify the route of pedestrians, bicycles, private vehicles, heavy vehicles, etc.

License plate reading. In order to obtain the route of motor vehicles by controlling access and intermediate checkpoints.

Parking. Analysis of occupancy (times that each space is occupied) and rotation (number of parked vehicles), identification of residence of vehicles parked and parking illegalities.

2. Inventaries/
Analysis of the physical aspects of networks and photographic and/or video gathering that helps to define the condition of each section in a highly visual manner. Cinesi has the following specific material resources for conducting inventories:
4-wheel-drive vehicle. This vehicle incorporates a odometer and inclinometer to measure the length and tilt of the route, as well as a GPS receiver.
—

Collector for ArcGIS. A mobile application that streamlines the process of accurate data gathering to be processed in the office during fieldwork.


Cinesi also specialises in monitoring and analysing surveys to identify mobility habits. These are a vital source for supporting the diagnoses and action plans we propose and can be outsourced to market research companies, with Cinesi overseeing these, or directly undertaken by Cinesi with contracted staff for the occasion. We handle the following tasks:
- Designing the survey by taking into account the objectives to be extracted
- Selecting the sample either randomly or from a particular group
- Conducting the survey, if required
- Data entry, if required
- Exploiting the obtained databases

The mysterious shopper technique helps to obtain detailed information on the conditions of providing a transport service. It is a vital tool for measuring, analysing and improving aspects related to customer service.
Acting anonymously as regular customers, specialised evaluators assess key aspects related to the perception of service users, such as information on board and at stops, quality of driving, stare of cleanliness and maintenance inside and outside the vehicles and also at stops, etc.
The resulting report presented by Cinesi includes all the information gathered, including quantitative and qualitative assessments and corresponding recommendations for improvement.

The pollutants emitted into the air by transport have a negative impact on the environment, so it is extremely important to identify and quantify their magnitude in order to implement measures.
Cinesi calculates emissions and environmental indicators based on (urban and interurban) transport networks and the environmental targets in question, thereby helping to compare modal quotas and existing emissions with those forecast in future scenarios.
One of the tools we use is AMBIMOB 2.0, from the Ministry of the Environment and Sustainability, which helps to environmentally assess the measures of sustainable urban mobility plans (SUMPs), thereby helping to observe the contribution of the measures with the planned reductions in mobility master plans, as well as the variation in emissions according to each pollutant.
ADVANCE Audit is a certification tool for improving sustainable urban mobility plans, analysing the strengths and weaknesses of a city’s current mobility planning and providing directions on how to improve this in terms of sustainability.
—
There are a great many benefits for cities participating in the process of ADVANCE certification:
—
- Receiving an ADVANCE Action Plan containing action recommendations
- Benchmarking with other municipalities at a European level
- Improving the image of a city by showing that it is innovative and sustainable
- European recognised ADVANCE certification

BYPAD, an acronym for Bicycle Policy Audit, is a tool developed by an international consortium of bicycle experts as part of an EU-funded project. BYPAD provides an overview of the measures and structures applied in local cycling policy.
—
Cinesi uses it to be able to assess the quality of cycling policies of cities by analysing their strengths and weaknesses and making specific recommendations on how to improve their cycling policy in the future.

Geomarketing can be defined as the technique of analysing how geographical variables affect a business or activity. Geolocation and geospatial analysis help us to obtain an overview of the customers or users of a particular amenity, business, means of transport, etc.
It is a vital tool for answering such important questions as: Where are my customers and how do they behave? Where is the competition? Where can I open a new business? Or how accessible is my location and what geographical coverage do I have?
Cinesi is well versed in the tools of geomarketing and knows how useful it is for companies to obtain an accurate picture of the behaviour and mobility of their customers.
—

Analysis of major variables:
The analysis of major variables (demand, competition, area of influence or accessibility, among others) helps to obtain precise knowledge of the current situation and be able to make the right decisions regarding the optimal location to open an establishment, to identify the potential customer engagement area or the location of competitors.
—
Analysis of specific needs:
Based on studying the major variables of a business, geomarketing is also very useful for analysing specific, very concrete needs, such as:
- Distribution routes and points of sale
- Areas of influence of transport networks
- Reorganisation of points of sale or branches
- Studying cannibalisation areas
- Identifying areas not covered by a market network
- Mailshots and mailing
—
They trust us/










Shall we talk?/
Shall we talk?/
