Pedestrian and bicycle mobility studies

How to ensure that pedestrians and cyclists move freely and safely

Walking and cycling are the most sustainable forms of travel and therefore the most important to be encouraged.

We are all pedestrians at least at one time or another of the day and the better the space (sidewalk width, adapted garage entrances, safe crossings, etc.) the more naturally we will use it.

The use of bicycles for daily urban and interurban travel has been on the increase in recent years. Nonetheless, it is necessary to ensure that all users have an infrastructure available that offers them guarantees for themselves and so as not to harm other road users either through their own circulation or because of shared space.

Illustrative image of accessibility plans in Cinesi mobility studies

Accessibility plans

Illustrative image of accessibility plans in Cinesi mobility studies

An accessibility plan consists of identifying architectural barriers in various municipal areas (public roads, buildings, transports and communication), suggesting solutions to eliminate these, budgeting these measures and drawing up a progressive implementation plan based on previously established priority criteria. The goal is to achieve a fully accessible municipality in a rational and planned manner.

Cinesi uses geographic information system (GIS) tools that help link data with its geographical location to facilitate the management of developing this plan. Queries can therefore be made about accessible itineraries, the data to properly develop the stage plan can easily be updated and plans visually displaying the information can be obtained.

Illustrative image of school routes in Cinesi mobility studies

School routes

Illustrative image of school route in Cinesi mobility studies

The main aim of school routes is to provide students with safe, comfortable itineraries on their way from home to school. It is a participatory, crosscutting project in which it is vital that the school and parent associations reach an agreement and participate in working together on the plan, as well as families also becoming involved.

The mobility habits of students must be studied in order to implement a school route. Based on this data, a technical action plan is developed to improve the streets around the school to make the access routes more pleasant and secure.

The process involves performing the following tasks:

  • Checking the layout of nearby streets
  • Improving traffic control to make it more secure
  • Modifying the location of street furniture that may be an obstacle for pedestrians
  • Painting the “School Route” logo on pedestrian crossings.
Illustrative image of traffic planning in Cinesi mobility studies

Traffic calming

Illustrative image of traffic calming in Cinesi mobility studies

Traffic calming consists of actions aimed at reducing the effects of traffic on other road users and neighbours, such as improving security, reducing noise, etc.

Traffic calming specifically helps to reduce the speed of motor vehicles, deter traffic on more residential streets, encourage the sharing of the road with various modes of transport, minimise conflicts among users and consequently create a user-friendlier neighbourhood.

Illustrative image of pedestrian signage in Cinesi mobility studies

Signage for pedestrians

Illustrative image of signage in Cinesi mobility studies

The move towards a sustainable mobility model means that there is a more intensive use of public space in our cities, with new mobility players and an exponential growth of non-motorised travel, with more traffic calmed spaces and single platform or reduced speed streets.

Signage aimed at pedestrians is an essential service of towns and cities for both their inhabitants and visitors alike and greatly contributes to their image.

Cinesi uses GIS tools that help link data with its geographical location to facilitate the management of developing a signage plan for pedestrians.

Illustrative image of bicycle planning in Cinesi mobility studies

Planning of bicycle lane network

Illustrative image of bicycle planning in Cinesi mobility studies

The planning of a bicycling network is a key aspect for the future development of this means of transport and must be consistent at a territorial level.

Bicycle lanes must be functional and safe for users, while at the same time be adapted to the territory and its needs in order to maximise the network effect and provide an uninterrupted connection.

Bicycle master plans are documents that help address all these aspects based analysing cycling mobility, defining criteria and objectives and studying alternative routes. It is very important to include all the stakeholders involved in order to ensure technical, social and political consensus.

Cinesi has been a BYPAD (Bicycle Policy Audit) auditor for more than 10 years and this has allowed it to assess bicycle transport policies and quality management in a systematic manner in territories such as Donostia – San Sebastián, the island of Menorca or the town of Mataró.

Illustrative image of bicycle signage in Cinesi mobility studies

Signage for bicycles‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬

Illustrative image of bicycle signage in Cinesi mobility studies

The signage of bicycle lanes and paths regulates user circulation and orientation in order to guarantee the safety, comfort and efficiency of journeys.

In an environment where the presence of bicycles is becoming increasingly greater, it is also vitally important to ensure their coexistence with other modes of transport that are present on public roads.

Cinesi provides regulatory and planning advice for bicycle lanes and paths, including traffic lights, vertical and horizontal signage, information panels and road signage.

Illustrative image of bicycle parking in Cinesi mobility studies

Bicycle parking

Illustrative image of bicycle parking in Cinesi mobility studies

It is important to improve bicycle paths and also provide comfortable and secure car parks at the origin and destination of journeys and near the main centre of attraction (places of work, education, sport, commerce, culture, etc.) in order to promote bicycle use in cities.

Cinesi offers a proven methodology for creating and/or improving bicycle parking spaces as well as solutions to the difficulty of creating new parking spaces, proposing strategies for the reuse and transformation of spaces currently used for private vehicles.

Illustrative image of electric bicycle in Cinesi mobility studies

Electric bicycles

Illustrative image of bicycle in Cinesi mobility studies

Public administrations can subsidise the purchase of electric bicycles with the aim of supporting a shift in mobility towards a model in which the bicycle is a habitual mode of transport for daily travel in urban centres.

Cinesi provides support in administratively managing these subsidies by carrying out the following tasks:

  • Receiving and validating subsidy application documents
  • Resolving subsidy applications
  • Receiving and analysing mobility questionnaires of legal entities wishing to apply for the subsidy
  • Mediating with partner entities (bicycle shops, etc.)
  • Creating database of applicants and subsidies
  • Drawing up monitoring reports

Tools

Illustrative image of maps in Cinesi mobility studies

GIS (Geographic Information Systems)

A geographic information system (GIS) is a sophisticated analytical tool we commonly use that is part of a number of new information technologies.

GIS is a system that can store, analyse and display geographical information. It therefore has the peculiarity of integrating the variable of space, which makes it a very powerful tool to support any type of study or project to help in the decision-making process.

In the above charts you can see some of its applications in Cinesi’s projects.

Illustrative image of data chart in Cinesi mobility studies

Fieldwork

At Cinesi we carry out different tasks to collect both mobility data and information on the condition of road networks.

These include:

1. Traffic counts

Automatic. Automatic traffic counting devices to record traffic volume and vehicle speeds. These provide insights into hourly and daily trends by vehicle type and direction of travel.

Illustrative image of data chart in Cinesi mobility studies

Directional. Designed to track the routes taken by pedestrians, cyclists, private vehicles, heavy vehicles, etc.

Illustrative image of directional signs in Cinesi mobility studies

Plate reading system. To track the routes of motor vehicles by monitoring access points and intermediate checkpoints.

Illustrative image of licence plate reading in Cinesi mobility studies

Parking. Analysis of occupancy (the length of time each space remains occupied) and turnover (the number of vehicles parking), identification of the place of residence of parked vehicles, and detection of illegal parking.

Illustrative image of parking control in Cinesi mobility studies

2. Inventories

Analysis of the physical aspects of networks and photographic and/or video gathering that helps to define the condition of each section in a highly visual manner. Cinesi has the following specific material resources for conducting inventories:

4×4 vehicle. This vehicle incorporates an odometer and inclinometer to measure the length and tilt of the route, as well as a GPS receiver.

Illustrative image of 4x4 inspection vehicle in Cinesi mobility studies

ArcGIS Field Maps. A mobile application that streamlines the process of accurate data gathering to be processed in the office during fieldwork.

Illustrative image of the ArcGIS Field Maps tool
Illustrative image of mystery shopper in Cinesi mobility studies

Mistery shopper

The “mystery shopper” technique provides detailed information on the conditions under which a transport service is provided.

The “Mystery shopper” is an essential tool for measuring, analysing and improving aspects relating to customer service.

Acting anonymously as regular customers, specialised evaluators assess key aspects related to the perception of service users, such as information on board and at stops, quality of driving, stare of cleanliness and maintenance inside and outside the vehicles and at stops, etc.

The resulting report presented by Cinesi includes all the information gathered, including quantitative and qualitative assessments and corresponding recommendations for improvement.

ADVANCE and BYPAD certification seals held by Cinesi

ADVANCE and BYPAD certification

We are transforming urban mobility: we analyse, audit and certify your city’s sustainable policies.

ADVANCE Audit is a certification tool for improving sustainable urban mobility plans, analysing the strengths and weaknesses of a city’s current mobility planning and providing directions on how to improve this in terms of sustainability.

There are a great many benefits for cities participating in the process of ADVANCE certification:

  • Receiving an ADVANCE Action Plan containing action recommendations
  • Benchmarking with other municipalities at a European level
  • Improving the image of a city by showing that it is innovative and sustainable
  • European recognised ADVANCE certification

BYPAD, an acronym for Bicycle Policy Audit, is a tool developed by an international consortium of bicycle experts as part of an EU-funded project. BYPAD provides an overview of the measures and structures applied in local cycling policy.

Cinesi uses it to be able to assess the quality of cycling policies of cities by analysing their strengths and weaknesses and making specific recommendations on how to improve their cycling policy in the future.

Illustrative image of route map in Cinesi mobility studies

Transport simulations

Simulation models are extremely useful computer programmes that enable transport planning and management.

Key applications of simulation models include network analysis, passenger transport analysis, the creation of demand models and transport planning, the design of vehicle routes and logistics, as well as land-use planning, amongst others.

At Cinesi, we use two simulation models depending on the scope of the study: TransCAD, for macroscopic, and AIMSUN, for smaller-scale studies.

TransCAD. This is a macroscopic simulation model used primarily to study mobility on supra-municipal roads. Using a geographic information system (GIS), this programme enables data for any mode of transport to be stored and analysed.

AIMSUN. This is a microscopic simulation model used to study mobility withing urban networks. It allows for vehicle-by-vehicle tracking and real-time visualisation. By simulating the various modes of transport and visualising the movement of different road users, the impact of future developments on the road network can be assessed. This makes it possible to identify potential problem areas.

AUTOTURN. A simulation model for manoeuvres and analysis of turning radii based on the current or future road network for light vehicles, heavy vehicles and buses.

Illustrative image of surveys in Cinesi mobility studies

Surveys

Cinesi also specialises in monitoring and analysing surveys to identify mobility habits.

Surveys are a vital source for supporting the diagnoses and action plans we propose. They can be outsourced to market research companies, with Cinesi overseeing these, or directly undertaken by Cinesi with contracted staff for the occasion.

We handle the following tasks:

  • The design of the survey itself, taking into account the objectives to be achieved.
  • The selection of the sample, either chosen randomly or from a particular group.
  • The conduct of the survey itself, if required.
  • Data entry, if required.
    The use of the databases obtained.
Illustrative image of environmental calculation in Cinesi mobility studies

Environmental calculation

The pollutants emitted into the atmosphere by transport have a negative impact on the environment. It is very important to understand and quantify the scale of this impact in order to take appropriate action.

Cinesi calculates emissions and environmental indicators based on (urban and interurban) transport networks and the environmental targets in question, thereby helping to compare modal quotas and existing emissions with those forecast in future scenarios.

One of the tools we use is AMBIMOB 2.0, from the Ministry of the Environment and Sustainability, which helps to environmentally assess the measures of sustainable urban mobility plans (SUMPs). In addition to showing the variation in emissions for each pollutant, it allows us to assess the contribution of these measures towards the reductions set out in the Mobility Master Plans (MMPs).

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